Hi, I'm Helen H. Lee, a director of social media strategy based in the San Francisco Bay Area with +10 years of experience taking Fortune 500 brands from zero to millions in responses, reach, and revenue. I specialize in developing everyday brands into viral, culturally relevant powerhouses rooted in business results.
What I bring
Social Media Strategy Chops
Bold Content Creation
Deep Influencer & Community Engagement
Data Nerdiness
Platform-specific social media campaigns and programs that build awareness
Social creatives rooted in emerging trends and best practices that spark engagement
Advocacy and influencer programs that foster loyalty and authentic word of mouth
Creative spirit meets math detective to unlock key business insights and impact
" I lost count of all the amazing things I learned from Helen, who is an amazing and fierce leader. She knows exactly what she’s talking about when making recommendations and has data and results to give when she’s making a decision. She has so many great ideas and knows how to plan, strategize, and execute it."
Erika Brown, Social Media Strategist at Cisco
"Helen lives and breathes social media marketing. She is consistently identifying opportunities for collaboration and synergy between organic and paid social. Her work ethic and creativity are unparalleled and she has pushed the handles she manages to new heights in terms of followership and engagement."
Romana Klinger, Digital Marketing Manager at Cisco
What Teammates Say
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Read My Story
The backstory on my early love for for marketing and my path to social media strategy.
